background background
Performance. Marketing. Systems.

Tee Major.

I build high-performance systems.
For people, products, and companies.

Founder, marketer, and performance specialist with real operational depth.

Built through execution, not commentary.

20.
Years
Operating

Skills

Two decades of hands-on work, across domains.

Marketing & Growth Professional
Fitness Trainer & Coach
Founder

Sqwod | Workout Planner

Your Training System. In Your Pocket.

We’re Building a Better Way to Train with Sqwod

Training should be easier to start, easier to follow, and easier to sustain.

We connect planning, access, and action so training fits real life.

More privacy. More focus. More control over how and where you train.

Sqwod Pod

Your Training Space. On Demand.

Experience

Compado (Berlin, remote-first)

Apr 2024 – Mar 2026 | Senior Account Manager

Compado is a market-leading affiliate publisher, and my job was simple: make US partners feel supported, understood, and confident we were in control of performance. From Berlin, I owned 20+ relationships day to day across time zones, kept communication tight, fixed tracking gaps fast, and worked cross-functionally on offer positioning and landing page improvements so growth stayed steady and renewals felt obvious.

Actio (Berlin)

Nov 2021 – Jan 2024 | Head of Growth, Partnerships & Community

Alongside Nikita Fahrenholz (Delivery Hero, Fahrengold), I helped Actio scale its coach supply by building the systems behind creator growth. I designed the operational workflow (vetting, onboarding, support), then ran paid social and outbound to feed the pipeline. Outcome: CPA down 40% and 600+ coaches onboarded, with a repeatable machine the team could keep running.

Sqwod Pod (Berlin: Weißensee + Kollwitzstraße)

Oct 2019 – Present | Founder

Sqwod Pod is my latest: private fitness infrastructure you can book like a meeting room. I built it for people who want serious training without crowds, waiting, or unpredictability. Two Berlin locations later, I run the full operating system, access, experience standards, and iteration loop, treating every booking like product data and every complaint like a chance to tighten the system.

Spark Networks (Berlin)

Aug 2017 – Aug 2019 | Business Development + Performance Marketing

At Spark, I lived at the intersection of distribution and real-world experience. I helped launch and scale initiatives across 18 US and Canadian cities, including 92 Spark Events for 6 brands, by securing partners (matchmakers, coaches, agencies) and coordinating campaigns that actually filled rooms and grew subscriptions. Before Spark’s NYSE story, it was Affinitas, and I ran the growth engine too: 80+ Taboola and Outbrain campaigns that drove seven-figure revenue growth with positive ROAS. I launched 3 new brands into 5 international markets, and managed 24 affiliate network partners including major publishers like Huff Post and New York Times.

Set For Set (Tucson, AZ)

Sep 2016 – Jan 2018 | Co-Founder

Set For Set started with a simple bet: steel mace training was about to break out, but the category didn’t have a modern brand or buying experience. I built the brand, set product direction, and designed and built the website, while my co-founders handled sourcing through Chinese factory relationships. We drove early traction to roughly $10k/month and 1M+ monthly visitors by pairing a clean product story with content people actually wanted.

Tee Major Fitness (US + international)

Nov 2012 – Present | Founder + Coach

This is the work that made everything else possible. I built a performance coaching brand from the ground up, coaching 1:1 and groups, creating programs, and scaling reach through content. Over time it became real distribution: 155k YouTube subscribers, 350k Facebook followers, and a YouTube breakout with 14M+ views, all built around the same theme, discipline creates outcomes when the system is simple enough to follow.

US Air Force Base, Manas (Kyrgyzstan)

Feb 2012 – Oct 2013 | Military Fitness Instructor

I learned scale in the most literal way: build sessions that work for real people, deliver them consistently, and earn trust fast. I ran high-volume group programming for roughly 3,000 permanent party service members, keeping training structured, repeatable, and tied to readiness.

US Army (Operation Enduring Freedom), Iraq

Feb 2011 – Nov 2011 | Performance Coach

In Iraq, the job was operations under pressure: keep facilities running, keep standards high, handle issues quickly, and make sure the environment stayed safe and usable every day. It taught me that reliability is a form of leadership, especially when conditions are not ideal. I managed all fitness routines and schedules for thousands of Army personnel, 12 hours a day, 7 days a week.

Bryant University Football + Athletic Evolution

Jun 2010 – Dec 2010 | Strength & Conditioning Coordinator + Sales Manager

This was my first real blend of performance and business. I supported Division I football strength and conditioning execution while also owning sales and scheduling for training services, learning how to align outcomes, operations, and revenue without dropping any of them.

Boston Sports Clubs (Towne Sports International)

Mar 2010 – Jun 2010 | Personal Trainer

I learned the floor. Assessments, member experience, conversion to training, retention, and the small details that decide whether someone comes back next week.

About Me

Meet Tee Major

Years in sport, coaching, modeling, and business taught me that confidence, discipline, and environment change what people believe is possible.

Reach Built Through Real Work

Years of content, coaching, and visibility created a platform that reaches people across fitness, performance, and lifestyle. These numbers reflect an audience built through consistency, credibility, and real connection.

0

Youtube Subscribers

0

Facebook Followers

0

Instagram Followers

background

Let’s Build Something Strong

I work across fitness, wellness, partnerships, content, and growth. If you’re building something meaningful and think there’s a fit, reach out.

Let’s talk about what you’re building.

Whether it’s a brand partnership, consulting project, speaking opportunity, media request, or something more ambitious, I’m always open to the right conversation.